The Porsche Diary


While I love my Corvettes, Jags, Jeeps and more, I have never been much of a German car fan. I’ve owned some Porsche race cars, but these have little resemblance to the street version of the famed 911. I’ve also owned some mid-50s replica cars. All of them were fine, but I never really wanted a Porsche 911 street car – until the new 2013 991 body style came out. That changed everything. It’s lighter, faster, wider, more comfortable and improved significantly. So I decided it was time to add a 911 to my stable.

After hearing about the new 911, four months ago, I walked into my favorite car dealership and ordered the 911 Carrera S of my dreams. My main concern in designing the car was style and speed. My special order car came in at just under $140k including tax, title, dealer prep, freight, destination charge, and registration. What does $140k buy? One bad-ass machine!

You can see the pictures above. This is the day the car was delivered to the dealership. I literally happened to be there on other business when it arrived. I knew it had landed at Long Beach. But I was told it could take 10 days to make it to Vegas. After four months I figured – heck – what’s another 10 days. But much to my surprise it came in five days and I am excited.

My car is white with a red leather interior. Red is a stretch – I know – and polarizing – just the way I’d like it. But the pictures on the web site and in the brochure simply don’t do the car justice. You have to see it in person to understand the impact. It’s simply amazing. The red leather interior of this car may be the nicest I’ve seen and I’ve been in some very nice cars. That red leather cost me $5200 so believe me – I was nervous. But upon seeing it I fell in love. Ordering red leather also required the addition of the 14-way power/premium seat package which was another $2940. I just had to have the PASM Sport Suspension ($890) because this car WILL see track time. I also have to have the sport exhaust ($2950.) It was either upgrade the radio or pay for the best exhaust and I’d rather hear the engine roar any day! I went with the PDK transmission – another $4080. Skeptical? Read what Randy Pobst has to say about the PDK “The PDK is fine in Sport Plus here under what are frankly race conditions given the way I’m driving the car. No complaints. When I would make a mistake, a little hot and then go to the power after missing the apex, it would kick right down smoothly without disturbing the car’s weight distribution or balance better than I could. (


After getting this far down the list there was no way I was going to order a bespoke 911 without the Sport Chrono Package ($2370.) I am most excited about the launch control that is possible with this option.

Last but not least – the biggie – the Aerokit Cup at $5990. The car was 20 days into the order stage when the Porsche manager at the dealership called me to let me know of this new option. While Porsche has offered similar kits on other cars, it wasn’t originally available on the new 991 body style 911s. Thankfully the order was still in the “changeable” stage and we added it. I am so glad. It is sexy and adds significant performance. I’ll talk more about this and the other options as the diary progresses.

So I’ve paid for the car, done the paperwork, added the car to my insurance, and got the keys. Of course this does me no good because the car is on a lift. That’s because Porsche ran out of black wheels. I ordered black but got silver. They reduced the price accordingly, so that meant getting my guy Ron from Custom Calipers to powdercoat the wheels black. He is the best and because Ron is the best this will take more time than I’d prefer. The wheels MAY be done by Friday or Saturday, but at the latest Monday.

Then I will drive this baby for the first time. Off to my favorite detailer – Mobile Command Detail in Las Vegas. (These folks are the exclusive detailer at SEMA, Barrett-Jackson and more. They even detailed Air Force One!) MCD will detail the car, condition the leather, claybar the paint, put polish and sealant on it, etc. That will take a day. Next comes the tint, clear bra and finally the graphics package. Before I modify anything else, I’m going to run the car through its mandatory 500 mile break-in period. I’ll report along the way what the experience is like.

Jaguar Photo Contest – I Need Your Help!

Screen Shot 2013-02-08 at 11.24.50 AM

I don’t think I’ve ever done anything like this before but I need your help.

I’ve entered a photo contest and become lucky enough to make the finals. Normally I don’t enter contests at this late stage of my career, but once you see what this contest is about you’ll understand why I am excited. It’s not for money. It’s for a chance to be the first to drive the new Jaguar F-Type in the USA. As a car nut this is worth more than money to me.

I apologize if this is an intrusion but if you are so inclined, I am hoping you will vote for my pic and maybe spread the word. If you can see your way clear I’d appreciate your help. Of course, if you think one of the other contestants has a better photo, I urge you to vote for them instead. But please vote either way. Someone’s dream will come true and you can help make that happen.

Thanks for your consideration.

Here’s where to vote on Facebook: (You can vote three times a day on FB)

If you don’t have a Facebook account or don’t want to sign up you can simply send a Tweet on Twitter like the one below. (You can tweet once per day)

“@JaguarUSA photo contest #CaptureAJag vote #Scott.”

Contest ends February 18, 2013

Scott Bourne

My Top Five Favorite Cars From The 2012 L.A. Auto Show

Photo by Scott Bourne - Attribution-NonCommercial-NoDerivs Creative Commons

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

I saw lots of cars I want at the L.A. Auto Show. But you can only drive one at a time. So these are my virtual favorites. Note I am not saying these are the best cars I saw at the show. I am saying these are the five I want.

In no particular order…

1. 2014 Mercedes-Benz SLS AMG Black Series
2. 2014 Jaguar F-Type
3. 2014 Jaguar XFR-S
4. Mercedes-Benz Ener-G-Force concept

If I were more of an off road guy the Jeep Rubicon would be on the list. If I were skinny I’d easily pick the Porsche Cayman. If I were REALLY skinny – like a horse jockey, the Lexus rocket ship would be on the list.

LA Auto Show 2012 – California Goes Car Crazy

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

Some stereotypes are stereotypes because they are simply true. And if the interest in the 2012 LA Auto Show is any indicator, California has gone car crazy. One out of every 10 new vehicles sold in the USA is registered in California. California is also responsible for one third of all electric vehicle sales and a quarter of all hybrid sales in the nation. If those stats don’t get the point across just try driving in downtown L.A. – But I digress…

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

More than 2000 entities from more than 50 countries were given media credentials to the show and on opening day for press only, the show floor at the LA Convention Center was completely packed. The show is open to the public from November 30, through December 9.

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

An impressive 50 debuts are scheduled for the show (nearly half of them world debuts) and the first day belonged to Jaguar and Porsche along with several electric cars. Both Jaguar and Porsche attracted huge crowds as Jaguar almost one-upped itself by introducing both the new F-Type, but the new XF-RS model. Porsche introduced a new Cayman that had people clamoring.

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

I’ll talk about a few of the cars that caught my eye but I want to take just a moment to mention that it’s clear electric vehicles aren’t going anywhere soon. Chevy’s new Spark got a whole lot of attention. Chevy is calling the Volt – Zero Emission Urban Driving.
It’s the first EV to achieve an 80% charge in 20 Minutes. The Spark has the first electric motor drive unit constructed in the USA. Other electric or hybrid cars at the show include:

Acura ILX Hybrid
Chevrolet Volt
Fiat 500e
Fisker Karma
Honda Fit EV
Mitsubishi i-MiEV
Nissan Leaf
Toyota’s all-electric RAV4
Volkswagen Jetta Hybrid

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

Another theme that was undeniable was connectivity. Several cars were announcing relationships with Apple or Android that allow for those drivers using cell phones and other mobile devices to connect them directly to the car. Imagine asking Siri to give you directions home.

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

Not only did companies like Jaguar show halo cars like the F-type, there were plenty of other debuts and lots of B and C-segment cars. According to Jim Lentz, CEO Toyota, these little cars will help grow the US auto market (and economy) significantly.

Other show debuts include compact performance unveilings such as the North American debut of the Mini Paceman and Clubvan, as well as the 2013 Volkswagen Beetle Convertible. Hyundai is debuting a longer, seven passenger version of its Santa Fe. The Mazda6 mid-sized sports sedan has its North American debut at the Show while Kia will presents the Forte sedan for its world debut.

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

Porche’s new Cayman is lighter, faster and more powerful than ever. Like all the Porsche’s we’ve seen out of Germany lately, everything is new and upgraded and the base price car is priced at $52,600.

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

I saw lots of race cars in places I didn’t expect to. Bentley and Cadillac showed hopped-up versions of their vehicles. The move back to racing for many of the marquee brands can signal only one thing – the industry is healthy.

Photo by Scott Bourne – Attribution-NonCommercial-NoDerivs Creative Commons

Oh yeah, Dodge was showing off the new Viper – but you have a better chance of winning the lottery than seeing one of these for sale in your home town and if you do, it won’t be anywhere near MSRP.

That’s Not A Light – THIS Is A Light

That’s A Light from RHED Pixel on Vimeo.

My pal Rich Harrington did some more behind the scenes video of a commercial shoot we worked on using a 50″ LED light bar from Rigid Industries as a main source of light. While Rigid isn’t known for its contributions to the photography industry, more than one photographer has borrowed this idea from me and several have even contacted my installer asking for help building a similar rig.

LED lighting is becoming very popular and as you can see here, it did a great job lighting the Jag. My work truck is making itself pay in the bargain. Enjoy.

NOTE: Cross-posted at